The Reason Why People Read Your Blog

Mike Vardy's interview with Cal Newport got me thinking- are we really post-productivity?  When so many voices in the productivity space have gone philosophical, it gets you wondering.

Leo from Zen Habits has moved beyond "life hacks" to a more spiritual approach to work.  He's not alone.  Merlin Mann did this years ago and occasionally shows up on his 5X5 show, Back to Work. I guess they're too cool for school.

Yet, if we really are "beyond tips and tricks", why do the grocery store magazines still sell?  If beauty is more about perspective than weight loss, why do so many people still buy the magazines with "5 Steps Towards 6 Pack Abs"?

The answer is simple- life is about simple steps to getting things done.  Philosophy is of value, no doubt and my undergaduate major is in philosophy.  Yet, I've never cleaned out a closet or hammered out a blog post because I've been more or less philosophical.  Last I checked, my abs aren't getting worse because of something I think but because of the behavior I practice.  (Damn you, late night ice cream!)

This is why people read The Daily Saint and any blog for that matter- they want to hear your voice on the subject.  I could watch some guy in his basement on YouTube unbox the Kindle Fire but it seems a lot more interesting if someone I know is doing it.  This is why Michael Sliwinski of Nozbe is of interest to people when he demonstrates a workout plan for when you're on the go.  The plan isn't that clever but his perspective is.  Folks will always need practical advice for their simple problems.

People follow those that provide helpful content and those that they form a relationship with.  That's why people read your blog.

*Happy New Year to all and thanks for reading my blog for the past six years!

Online and Misunderstood

Earlier today I spent some time with a group of teenagers, talking about blogging and Web 2.0.  When I asked how many students read blogs on a regular basis, only 1 of 25 raised his hand.

Typical.

If I were to ask a group of adults the same question, a similar percentage would acknowledge that their online work is pretty much summed up on one word: Google.  (ok, and maybe bill paying, Ebay and Craigslist)

Most people I know don't read that many blogs nor understand what they are all about.

This is why bloggers must stay the course, patiently explain their craft and edit the myth that blogging is only about ranting and raving.

But you already knew that.

Following up: Why I Stopped Reading Your Blog by Michael Hyatt

The Leadership Quotient of Blogging

A few weeks ago I decided to conduct an experiment: I would write five blog posts in five days.  It was a lot of fun and the posts were as follows:

Do You Have Pride in Your Work?

The Hardest Thing to Stop

An Alternative to a Daily Schedule

Focus Your Attention Through Desktop Apps

A Permission Slip...To Slow Down

I hadn't written this much in five days in quite a while.  I looked at it like a runner deciding to create a different workout within a given week.  It stretched me.

From a leadership perspective, creating something (anything really) that you then share with the world is good for your leadership.  Take Randy Elrod as an example.  As an artist, he often will tweet or blog about a new work that he's just finished.  This creates dialogue and dialogue is good for leadership.

Web 2.0 expert Charlene Li says this about the importance of leaders in dialogue with others: So I think the biggest impact that social media has had is that it is bringing people together.  It’s actually crafting new relationships and allowing people to create those relationships where they never existed before. (check out the rest of Charlene's interview on The Big Think here) (full interview is after the post)

Great leaders are in conversation with others.  They don't isolate themselves through a corner office or their own elevator.  More are blogging today than ever before.

For a good starting point to blogging, I recommend "What I've Learned from Four Years of Blogging" by Michael Hyatt.

Blogging- good for the soul and good for your leadership.  What are you waiting for?

 

What if People Actually Read Your Blog?

I was at a meeting yesterday when my friend, Pat, made a comment about an Instagram photo I had posted to Twitter.

Later in the day I was at a student dinner and a teacher mentioned that she had been reading my blog lately and that it had helped her to think more about prayer.

Two people on the same day.  Weird.  Cool.  Both at the same time.

So what do you do when you run across a real person who is following your blog? You could pretend that you're not flattered (although you are, face it) or you could enjoy a conversation about life, work and faith. Whatever the topic, just go with it.

You could use that moment and get to know the person better.

You can appreciate that technology can bring people closer together when used in the right way.

Trends I'd Like to See in 2011: Productivity

This is part III of III on Trends that I'd Like to See in 2011.  Today we turn to things that would be a welcome sign in the next year in the area of productivity.  Here goes:

  1. More GTD in non-business settings. Pastors need GTD (Getting Things Done) as much as CEOs.  Just read Fast Company's treatment of Pastor Bill Hybels' Global Leadership Summit and you'll see the benefit of the business-faith dynamic.

  2. DISC Profiles all around. If you're not familiar with the DISC Profile, you're missing out on something.  This is the single most powerful tool that I've used in the past year.  Manager Tools does the best job around of utilizing the power of the Profile.

  3. Podcasting that's consistent. I'm as guilty as the next guy of dropping a cast to iTunes and then not seeing the podcast studio for months at a time.  I don't think we need daily casts but a solid weekly cast would be more welcome.

  4. Productivity coaching that's affordable for non-profits. Let's make a commitment to help our non-profit leaders get more productive through affordable means.  They need to be on their game as much as anyone in order to change the world so let's figure out ways to help them be more productive.


What would you like to see in the area of productivity in 2011?

*photo by smemon